Deal Sheet: 2026 Aviator Reserve

Stivers Lincoln · Waukee, IA · VIN: 5LM5J7XC5TGL20155

Negotiation Guide

Opening Offer

$79,521

Fair Price

$81,021

Walk Away Above

$80,590

• Recent buyers paid ~$1,534 above MSRP
• Sitting 46 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$71,342

Est. Invoice$73,747

Holdback (est.)$2,405

MSRP (Sticker)$80,160

Asking Price$85,160

Markup+$5,000

Est. Dealer Margin on This Car$13,818

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1210

Avg Markup+$1,534

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP8%

Avg Days to Sell25 days

Dealer Profile

Inventory371 vehicles

Avg Markup (All Models)-$788

Avg Markup (Aviator)+$5,000

% Below MSRP79%

Avg Days to Sell22 days

Avg Sold Markup-$674

Price History

Jul 9, 2026$81,160 → $85,160(+$4,000)

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