Deal Sheet: 2026 Tacoma SR 4WD

Serra Toyota of Traverse City · Traverse City, MI · VIN: 3TYLD5KN6TT30B387

This Is Already a Great Deal

Opening Offer

$38,091

Asking Price

$39,269

Max Price

$39,269

• Recent buyers paid ~$444 below MSRP
• Asking price is already $1,891 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$37,028

Est. Invoice$37,860

Holdback (est.)$832

MSRP (Sticker)$41,604

Asking Price$39,269

Markup-$2,335

Est. Dealer Margin on This Car$2,241

Percentile2% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold773

Avg Markup-$444

Median Markup$0

Best Deal-$4,724

Worst Deal+$5,995

% Sold Below MSRP79%

Avg Days to Sell42 days

Dealer Profile

Inventory170 vehicles

Avg Markup (All Models)-$1,363

Avg Markup (Tacoma)-$2,856

% Below MSRP99%

Avg Days to Sell34 days

Avg Sold Markup-$1,081

Price History

Jul 2, 2026$39,266 → $39,269(+$3)

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