Deal Sheet: 2026 Tacoma TRD Pro 4WD

Wills Toyota · Twin Falls, ID · VIN: 3TYLC5LN8TT35C097

Negotiation Guide

Opening Offer

$65,977

Fair Price

$67,477

Walk Away Above

$67,621

• Recent buyers paid ~$288 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$60,311

Est. Invoice$61,666

Holdback (est.)$1,355

MSRP (Sticker)$67,765

Asking Price$67,765

Markup$0

Est. Dealer Margin on This Car$7,454

Percentile63% of inventory is priced lower

Days on Lot23 days

What Others Paid (Last 30 Days)

Cars Sold78

Avg Markup-$288

Median Markup$0

Best Deal-$6,092

Worst Deal+$11,995

% Sold Below MSRP64%

Avg Days to Sell65 days

Dealer Profile

Inventory152 vehicles

Avg Markup (All Models)-$751

Avg Markup (Tacoma)-$1,113

% Below MSRP97%

Avg Days to Sell37 days

Avg Sold Markup-$559

Price History

Jul 28, 2026$67,887 → $67,850(-$37)

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