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Deal Sheet: 2026 Tacoma TRD Sport 4WD
Russ Darrow Toyota · West Bend, WI · VIN: 3TMLB5JN8TM296014
This Is Already a Great Deal
Opening Offer
$49,724
Asking Price
$51,262
Max Price
$51,262
- • Recent buyers paid ~$823 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,919 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$48,954
Est. Invoice$50,054
Holdback (est.)$1,100
MSRP (Sticker)$55,004
Asking Price$51,262
Markup-$3,742
Est. Dealer Margin on This Car$2,308
Percentile2% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold5664
Avg Markup-$823
Median Markup$0
Best Deal-$7,474
Worst Deal+$17,018
% Sold Below MSRP77%
Avg Days to Sell40 days
Dealer Profile
Inventory77 vehicles
Avg Markup (All Models)-$495
Avg Markup (Tacoma)-$674
% Below MSRP100%
Avg Days to Sell28 days
Avg Sold Markup-$775
Price History
Jul 7, 2026$52,000 → $55,004(+$3,004)
Jul 29, 2026$55,004 → $55,841(+$837)
Jul 30, 2026$55,841 → $52,099(-$3,742)
Aug 1, 2026$52,099 → $51,262(-$837)
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