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Deal Sheet: 2026 Tacoma TRD Off-Road 4WD
Hesser Toyota · Janesville, WI · VIN: 3TMLB5JN5TM291613
This Is Already a Great Deal
Opening Offer
$48,425
Asking Price
$49,923
Max Price
$49,923
- • Recent buyers paid ~$1,046 below MSRP
- • Asking price is already $2,738 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$47,799
Est. Invoice$48,873
Holdback (est.)$1,074
MSRP (Sticker)$53,707
Asking Price$49,923
Markup-$3,784
Est. Dealer Margin on This Car$2,124
Percentile4% of inventory is priced lower
Days on Lot50 days
What Others Paid (Last 30 Days)
Cars Sold6617
Avg Markup-$1,046
Median Markup-$101
Best Deal-$7,000
Worst Deal+$15,499
% Sold Below MSRP80%
Avg Days to Sell45 days
Dealer Profile
Inventory122 vehicles
Avg Markup (All Models)-$1,591
Avg Markup (Tacoma)-$3,194
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$1,424
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