This Is Already a Great Deal
Opening Offer
$39,460
Asking Price
$40,680
Max Price
$40,680
- • Recent buyers paid ~$630 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,939 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$38,492
Est. Invoice$39,357
Holdback$865
MSRP (Sticker)$43,249
Asking Price$40,680
Markup-$2,569
Dealer Margin on This Car$2,188
Percentile6% of inventory is priced lower
Days on Lot20 days
What Others Paid (Last 30 Days)
Cars Sold9946
Avg Markup-$630
Median Markup$0
Best Deal-$6,639
Worst Deal+$15,495
% Sold Below MSRP81%
Avg Days to Sell41 days
Dealer Profile
Inventory504 vehicles
Avg Markup (All Models)-$1,750
Avg Markup (Tacoma)-$1,319
% Below MSRP99%
Avg Days to Sell32 days
Avg Sold Markup-$1,666
Price History
Jun 9, 2026$42,679 → $40,680(-$1,999)
Cheaper Tacoma SR5 4WD Inventory
Stone Mountain ToyotaLilburn, GA
-$5,994$42,07528d
Checkered Flag ToyotaVirginia Beach, VA
-$5,474$38,99010d
Checkered Flag ToyotaVirginia Beach, VA
-$5,404$38,99036d
Fred Anderson Toyota of SanfordSanford, NC
-$5,398$50,687118d
Checkered Flag ToyotaVirginia Beach, VA
-$5,169$38,9909d
Beaver Toyota of St. AugustineSt. Augustine, FL
-$5,021$46,01970d
Checkered Flag ToyotaVirginia Beach, VA
-$5,004$38,9908d
Beaver Toyota of St. AugustineSt. Augustine, FL
-$4,907$41,48377d
Checkered Flag ToyotaVirginia Beach, VA
-$4,904$38,99020d
Checkered Flag ToyotaVirginia Beach, VA
-$4,873$40,79034d