This Is Already a Great Deal
Opening Offer
$37,956
Asking Price
$38,953
Max Price
$38,953
- • Recent buyers paid ~$878 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,254 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,456
Est. Invoice$38,718
Holdback (est.)$1,263
MSRP (Sticker)$42,085
Asking Price$38,953
Markup-$3,132
Est. Dealer Margin on This Car$1,497
Percentile19% of inventory is priced lower
Days on Lot42 days
What Others Paid (Last 30 Days)
Cars Sold751
Avg Markup-$878
Median Markup-$626
Best Deal-$6,250
Worst Deal+$5,729
% Sold Below MSRP97%
Avg Days to Sell42 days
Dealer Profile
Inventory24 vehicles
Avg Markup (All Models)-$966
Avg Markup (Terrain)-$3,227
% Below MSRP96%
Avg Days to Sell18 days
Avg Sold Markup+$2,796
Price History
Jul 13, 2026$42,085 → $38,953(-$3,132)
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