This Is Already a Great Deal
Opening Offer
$37,782
Asking Price
$36,700
Max Price
$36,700
- • Recent buyers paid ~$878 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $4,312 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,282
Est. Invoice$38,539
Holdback (est.)$1,257
MSRP (Sticker)$41,890
Asking Price$36,700
Markup-$5,190
Est. Dealer Margin on This Car$-582
Percentile2% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold751
Avg Markup-$878
Median Markup-$626
Best Deal-$6,250
Worst Deal+$5,729
% Sold Below MSRP97%
Avg Days to Sell42 days
Dealer Profile
Inventory54 vehicles
Avg Markup (All Models)-$4,936
Avg Markup (Terrain)-$2,038
% Below MSRP94%
Avg Days to Sell18 days
Avg Sold Markup-$4,123
Price History
Jul 13, 2026$39,390 → $36,700(-$2,690)
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