This Is Already a Great Deal
Opening Offer
$39,058
Asking Price
$40,266
Max Price
$40,266
- • Recent buyers paid ~$878 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,241 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,723
Est. Invoice$38,994
Holdback (est.)$1,272
MSRP (Sticker)$42,385
Asking Price$40,266
Markup-$2,119
Est. Dealer Margin on This Car$2,543
Percentile31% of inventory is priced lower
Days on Lot42 days
What Others Paid (Last 30 Days)
Cars Sold751
Avg Markup-$878
Median Markup-$626
Best Deal-$6,250
Worst Deal+$5,729
% Sold Below MSRP97%
Avg Days to Sell42 days
Dealer Profile
Inventory123 vehicles
Avg Markup (All Models)-$1,386
Avg Markup (Terrain)-$1,224
% Below MSRP98%
Avg Days to Sell19 days
Avg Sold Markup-$1,550
Price History
Jul 13, 2026$40,690 → $40,266(-$424)
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