Deal Sheet: 2026 LYRIQ Premium Luxury

RICK HENDRICK CADILLAC · Norfolk, VA · VIN: 1GYKPRRK3TZ310523

Negotiation Guide

Opening Offer

$64,783

Fair Price

$66,283

Walk Away Above

$66,301

• Recent buyers paid ~$37 below MSRP

Price Breakdown

Est. Dealer Cost$57,698

Est. Invoice$59,688

Holdback (est.)$1,990

MSRP (Sticker)$66,320

Asking Price$66,320

Markup$0

Est. Dealer Margin on This Car$8,622

Percentile100% of inventory is priced lower

Days on Lot42 days

What Others Paid (Last 30 Days)

Cars Sold70

Avg Markup-$37

Median Markup$0

Best Deal-$2,601

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell35 days

Dealer Profile

Inventory24 vehicles

Avg Markup (All Models)+$274

Avg Markup (LYRIQ)$0

% Below MSRP96%

Avg Days to Sell56 days

Avg Sold Markup$0

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