Deal Sheet: 2026 F-150 Platinum

Crossroads Ford of Sumter · Sumter, SC · VIN: 1FTFW7LD9TFB66034

Negotiation Guide

Opening Offer

$91,702

Fair Price

$93,202

Walk Away Above

$94,706

• Recent buyers paid ~$3,008 below MSRP

Price Breakdown

Est. Dealer Cost$86,589

Est. Invoice$89,475

Holdback (est.)$2,886

MSRP (Sticker)$96,210

Asking Price$94,710

Markup-$1,500

Est. Dealer Margin on This Car$8,121

Percentile47% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory96 vehicles

Avg Markup (All Models)-$1,878

Avg Markup (F-150)-$3,176

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,833

Price History

Aug 6, 2026$93,210 → $94,710(+$1,500)

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