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Deal Sheet: 2026 F-150 Platinum
Joe Myers Ford · Houston, TX · VIN: 1FTFW7LD9TFA85583
Negotiation Guide
Opening Offer
$86,008
Fair Price
$87,508
Walk Away Above
$89,276
- • Recent buyers paid ~$3,008 below MSRP
- • Sitting 68 days (avg 43) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$81,941
Est. Invoice$84,672
Holdback (est.)$2,731
MSRP (Sticker)$91,045
Asking Price$89,045
Markup-$2,000
Est. Dealer Margin on This Car$7,105
Percentile33% of inventory is priced lower
Days on Lot68 days
What Others Paid (Last 30 Days)
Cars Sold928
Avg Markup-$3,008
Median Markup-$2,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory504 vehicles
Avg Markup (All Models)-$2,088
Avg Markup (F-150)-$3,435
% Below MSRP100%
Avg Days to Sell34 days
Avg Sold Markup-$1,761
Price History
Jul 9, 2026$90,045 → $88,545(-$1,500)
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