Deal Sheet: 2026 F-150 Platinum

Tomball Ford, Inc. · Tomball, TX · VIN: 1FTFW7LD7TFB30990

Negotiation Guide

Opening Offer

$74,268

Fair Price

$75,768

Walk Away Above

$77,549

• Recent buyers paid ~$3,008 below MSRP
• Sitting 73 days (avg 43) — extra leverage

Price Breakdown

Est. Dealer Cost$71,397

Est. Invoice$73,777

Holdback (est.)$2,380

MSRP (Sticker)$79,330

Asking Price$76,830

Markup-$2,500

Est. Dealer Margin on This Car$5,433

Percentile2% of inventory is priced lower

Days on Lot73 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory757 vehicles

Avg Markup (All Models)-$2,307

Avg Markup (F-150)-$3,882

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,761

Price History

Aug 6, 2026$76,830 → $77,330(+$500)

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