Deal Sheet: 2026 F-150 Platinum

Ciocca Ford of Flemington · Flemington, NJ · VIN: 1FTFW7L8XTFB41775

Negotiation Guide

Opening Offer

$78,602

Fair Price

$80,102

Walk Away Above

$81,606

• Recent buyers paid ~$3,008 below MSRP

Price Breakdown

Est. Dealer Cost$74,799

Est. Invoice$77,292

Holdback (est.)$2,493

MSRP (Sticker)$83,110

Asking Price$81,110

Markup-$2,000

Est. Dealer Margin on This Car$6,311

Percentile33% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory107 vehicles

Avg Markup (All Models)-$1,257

Avg Markup (F-150)-$3,318

% Below MSRP89%

Avg Days to Sell39 days

Avg Sold Markup-$1,448

Price History

Aug 6, 2026$80,610 → $81,110(+$500)

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