Deal Sheet: 2026 F-150 Platinum

Crossroads Ford, Inc. · Apex, NC · VIN: 1FTFW7L87TFB76340

Negotiation Guide

Opening Offer

$82,692

Fair Price

$84,192

Walk Away Above

$85,696

• Recent buyers paid ~$3,008 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$78,480

Est. Invoice$81,096

Holdback (est.)$2,616

MSRP (Sticker)$87,200

Asking Price$85,200

Markup-$2,000

Est. Dealer Margin on This Car$6,720

Percentile33% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory420 vehicles

Avg Markup (All Models)-$1,564

Avg Markup (F-150)-$2,898

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,472

Price History

Aug 6, 2026$84,200 → $85,700(+$1,500)

Aug 15, 2026$85,700 → $85,200(-$500)

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