Deal Sheet: 2026 F-150 Platinum

Victory Lane Ford, Inc. · Litchfield, IL · VIN: 1FTFW7L87TFB41846

Negotiation Guide

Opening Offer

$79,172

Fair Price

$80,672

Walk Away Above

$82,176

• Recent buyers paid ~$3,008 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$75,312

Est. Invoice$77,822

Holdback (est.)$2,510

MSRP (Sticker)$83,680

Asking Price$81,680

Markup-$2,000

Est. Dealer Margin on This Car$6,368

Percentile33% of inventory is priced lower

Days on Lot54 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory43 vehicles

Avg Markup (All Models)-$2,326

Avg Markup (F-150)-$3,136

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$2,022

Price History

Jul 9, 2026$82,680 → $81,180(-$1,500)

Aug 6, 2026$81,180 → $81,680(+$500)

Cheaper F-150 Platinum Inventory

Starks Ford of QueensWoodside, NY

-$7,500$84,1953d

Pennyrile FordHopkinsville, KY

-$2,500$89,6903d

Ford of CorinthCorinth, MS

-$2,500$90,6653d

Victory Lane Ford, Inc.Litchfield, IL

-$2,500$89,6103d

Joe Machens FordColumbia, MO

-$2,500$82,9553d

Mike Carpino Ford, Inc.Columbus, KS

-$2,500$83,0603d

Prosper FordProsper, TX

-$2,500$89,3453d

Mac Haik Ford of PasadenaPasadena, TX

-$2,500$83,2203d

AutoNation Ford KatyKaty, TX

-$2,500$83,7053d

AutoNation Ford KatyKaty, TX

-$2,500$90,8153d