Deal Sheet: 2026 F-150 Platinum

Red River Ford of Wynne · Wynne, AR · VIN: 1FTFW7L87TFB39482

Negotiation Guide

Opening Offer

$72,903

Fair Price

$74,403

Walk Away Above

$75,127

• Recent buyers paid ~$1,447 below MSRP

Price Breakdown

Est. Dealer Cost$68,265

Est. Invoice$70,541

Holdback$2,276

MSRP (Sticker)$75,850

Asking Price$74,850

Markup-$1,000

Dealer Margin on This Car$6,585

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold559

Avg Markup-$1,447

Median Markup-$1,000

Best Deal-$3,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory55 vehicles

Avg Markup (All Models)-$673

Avg Markup (F-150)-$1,633

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$885

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