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Deal Sheet: 2026 F-150 Platinum
Tomball Ford, Inc. · Tomball, TX · VIN: 1FTFW7L86TFA93921
Negotiation Guide
Opening Offer
$73,464
Fair Price
$74,964
Walk Away Above
$76,742
- • Recent buyers paid ~$3,008 below MSRP
- • Sitting 73 days (avg 43) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$70,668
Est. Invoice$73,024
Holdback (est.)$2,356
MSRP (Sticker)$78,520
Asking Price$76,020
Markup-$2,500
Est. Dealer Margin on This Car$5,352
Percentile2% of inventory is priced lower
Days on Lot73 days
What Others Paid (Last 30 Days)
Cars Sold928
Avg Markup-$3,008
Median Markup-$2,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory757 vehicles
Avg Markup (All Models)-$2,307
Avg Markup (F-150)-$3,882
% Below MSRP100%
Avg Days to Sell33 days
Avg Sold Markup-$1,761
Price History
Jul 11, 2026$77,520 → $76,020(-$1,500)
Aug 15, 2026$76,520 → $76,020(-$500)
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