Deal Sheet: 2026 F-150 Platinum

White Ford, L.L.C. · Winnsboro, LA · VIN: 1FTFW7L85TFB82489

Negotiation Guide

Opening Offer

$73,287

Fair Price

$74,787

Walk Away Above

$76,291

• Recent buyers paid ~$3,008 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$70,016

Est. Invoice$72,349

Holdback (est.)$2,334

MSRP (Sticker)$77,795

Asking Price$75,295

Markup-$2,500

Est. Dealer Margin on This Car$5,280

Percentile2% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory65 vehicles

Avg Markup (All Models)-$1,812

Avg Markup (F-150)-$3,526

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,795

Price History

Aug 6, 2026$75,295 → $75,795(+$500)

Aug 15, 2026$75,795 → $75,295(-$500)

Cheaper F-150 Platinum Inventory

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-$7,500$84,1953d

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-$2,500$89,6903d

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-$2,500$90,6653d

Victory Lane Ford, Inc.Litchfield, IL

-$2,500$89,6103d

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-$2,500$82,9553d

Mike Carpino Ford, Inc.Columbus, KS

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AutoNation Ford KatyKaty, TX

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