Deal Sheet: 2026 F-150 Platinum

Burdick Ford, Inc. · Central Square, NY · VIN: 1FTFW7L84TFA07327

Negotiation Guide

Opening Offer

$72,492

Fair Price

$73,992

Walk Away Above

$75,496

• Recent buyers paid ~$3,008 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$69,300

Est. Invoice$71,610

Holdback (est.)$2,310

MSRP (Sticker)$77,000

Asking Price$75,000

Markup-$2,000

Est. Dealer Margin on This Car$5,700

Percentile33% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory26 vehicles

Avg Markup (All Models)-$2,567

Avg Markup (F-150)-$3,600

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$1,980

Price History

Jul 9, 2026$76,000 → $74,500(-$1,500)

Aug 6, 2026$74,500 → $75,000(+$500)

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