Deal Sheet: 2026 F-150 Platinum

Tomball Ford, Inc. · Tomball, TX · VIN: 1FTFW7L83TFB70518

Negotiation Guide

Opening Offer

$73,087

Fair Price

$74,587

Walk Away Above

$76,091

• Recent buyers paid ~$3,008 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$69,836

Est. Invoice$72,163

Holdback (est.)$2,328

MSRP (Sticker)$77,595

Asking Price$75,095

Markup-$2,500

Est. Dealer Margin on This Car$5,260

Percentile2% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory757 vehicles

Avg Markup (All Models)-$2,307

Avg Markup (F-150)-$3,882

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,761

Price History

Aug 6, 2026$75,095 → $75,595(+$500)

Aug 15, 2026$75,595 → $75,095(-$500)

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