Deal Sheet: 2026 F-150 Platinum

Red River Ford of Wynne · Wynne, AR · VIN: 1FTFW7L82TFB64449

Negotiation Guide

Opening Offer

$72,942

Fair Price

$74,442

Walk Away Above

$75,946

• Recent buyers paid ~$3,008 below MSRP

Price Breakdown

Est. Dealer Cost$69,705

Est. Invoice$72,029

Holdback (est.)$2,324

MSRP (Sticker)$77,450

Asking Price$75,450

Markup-$2,000

Est. Dealer Margin on This Car$5,745

Percentile33% of inventory is priced lower

Days on Lot17 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory49 vehicles

Avg Markup (All Models)-$1,857

Avg Markup (F-150)-$3,115

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$2,321

Price History

Aug 6, 2026$74,950 → $75,450(+$500)

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