Deal Sheet: 2026 F-150 Platinum

Bill Knight Ford · Tulsa, OK · VIN: 1FTFW7L82TFB42919

Negotiation Guide

Opening Offer

$77,777

Fair Price

$79,277

Walk Away Above

$80,781

• Recent buyers paid ~$3,008 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$74,057

Est. Invoice$76,525

Holdback (est.)$2,469

MSRP (Sticker)$82,285

Asking Price$80,285

Markup-$2,000

Est. Dealer Margin on This Car$6,229

Percentile33% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold928

Avg Markup-$3,008

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory320 vehicles

Avg Markup (All Models)-$2,091

Avg Markup (F-150)-$3,479

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$1,840

Price History

Jul 9, 2026$81,285 → $79,785(-$1,500)

Aug 6, 2026$79,785 → $80,285(+$500)

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