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Deal Sheet: 2026 F-150 Platinum
James Hodge Ford Muskogee · Muskogee, OK · VIN: 1FTFW7L81TFA46876
Negotiation Guide
Opening Offer
$78,896
Fair Price
$80,396
Walk Away Above
$82,193
- • Recent buyers paid ~$3,008 below MSRP
- • Sitting 73 days (avg 43) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$75,591
Est. Invoice$78,111
Holdback (est.)$2,520
MSRP (Sticker)$83,990
Asking Price$81,490
Markup-$2,500
Est. Dealer Margin on This Car$5,899
Percentile2% of inventory is priced lower
Days on Lot73 days
What Others Paid (Last 30 Days)
Cars Sold928
Avg Markup-$3,008
Median Markup-$2,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory108 vehicles
Avg Markup (All Models)-$1,484
Avg Markup (F-150)-$3,476
% Below MSRP91%
Avg Days to Sell35 days
Avg Sold Markup-$2,545
Price History
Jul 9, 2026$82,990 → $81,490(-$1,500)
Aug 9, 2026$81,490 → $81,990(+$500)
Aug 12, 2026$81,990 → $83,990(+$2,000)
Aug 15, 2026$83,990 → $81,490(-$2,500)
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