Deal Sheet: 2026 F-150 King Ranch

Kirk Brothers Ford, LLC · Greenwood, MS · VIN: 1FTFW6LD6TFB72657

Negotiation Guide

Opening Offer

$76,544

Fair Price

$78,044

Walk Away Above

$79,067

• Recent buyers paid ~$2,046 below MSRP

Price Breakdown

Est. Dealer Cost$72,081

Est. Invoice$74,484

Holdback (est.)$2,403

MSRP (Sticker)$80,090

Asking Price$78,090

Markup-$2,000

Est. Dealer Margin on This Car$6,009

Percentile50% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold1072

Avg Markup-$2,046

Median Markup-$2,000

Best Deal-$8,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory56 vehicles

Avg Markup (All Models)-$2,063

Avg Markup (F-150)-$3,088

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$2,394

Price History

Aug 6, 2026$77,590 → $78,090(+$500)

Cheaper F-150 King Ranch Inventory

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-$2,500$79,06521d

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-$2,500$76,77014d

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-$2,000$78,7905d

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-$2,000$75,25547d

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-$2,000$78,79010d

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-$2,000$77,42519d

Stevens FordMilford, CT

-$2,000$77,59522d