Deal Sheet: 2026 F-150 King Ranch

Haldeman Ford · East Windsor, NJ · VIN: 1FTFW6LD0TFB71018

Negotiation Guide

Opening Offer

$75,879

Fair Price

$77,379

Walk Away Above

$78,402

• Recent buyers paid ~$2,046 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$71,483

Est. Invoice$73,865

Holdback (est.)$2,383

MSRP (Sticker)$79,425

Asking Price$77,425

Markup-$2,000

Est. Dealer Margin on This Car$5,943

Percentile50% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold1072

Avg Markup-$2,046

Median Markup-$2,000

Best Deal-$8,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory99 vehicles

Avg Markup (All Models)-$2,240

Avg Markup (F-150)-$3,654

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$1,739

Price History

Aug 6, 2026$76,925 → $77,925(+$1,000)

Aug 19, 2026$77,925 → $77,425(-$500)

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