Deal Sheet: 2026 F-150 King Ranch

Joe Cooper Ford of Shawnee · Shawnee, OK · VIN: 1FTFW6L88TFB65454

Negotiation Guide

Opening Offer

$76,049

Fair Price

$77,549

Walk Away Above

$78,572

• Recent buyers paid ~$2,046 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$71,636

Est. Invoice$74,023

Holdback (est.)$2,388

MSRP (Sticker)$79,595

Asking Price$77,595

Markup-$2,000

Est. Dealer Margin on This Car$5,960

Percentile50% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1072

Avg Markup-$2,046

Median Markup-$2,000

Best Deal-$8,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory194 vehicles

Avg Markup (All Models)-$2,000

Avg Markup (F-150)-$3,469

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$1,910

Price History

Jul 9, 2026$78,595 → $77,095(-$1,500)

Aug 6, 2026$77,095 → $77,595(+$500)

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