Deal Sheet: 2026 F-150 King Ranch

Scenic Ford · Mount Airy, NC · VIN: 1FTFW6L87TFB28055

Negotiation Guide

Opening Offer

$75,729

Fair Price

$77,229

Walk Away Above

$78,252

• Recent buyers paid ~$2,046 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$71,348

Est. Invoice$73,726

Holdback (est.)$2,378

MSRP (Sticker)$79,275

Asking Price$77,275

Markup-$2,000

Est. Dealer Margin on This Car$5,928

Percentile50% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1072

Avg Markup-$2,046

Median Markup-$2,000

Best Deal-$8,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory92 vehicles

Avg Markup (All Models)-$1,440

Avg Markup (F-150)-$3,231

% Below MSRP93%

Avg Days to Sell38 days

Avg Sold Markup-$1,220

Price History

Aug 19, 2026$77,775 → $77,275(-$500)

Cheaper F-150 King Ranch Inventory

Bolton Ford, L.L.C.Lake Charles, LA

-$2,500$79,06521d

Tomball Ford, Inc.Tomball, TX

-$2,500$76,77014d

Planet FordSpring, TX

-$2,500$67,07022d

Bill Knight FordTulsa, OK

-$2,500$77,72563d

Casa FordEl Paso, TX

-$2,500$81,04068d

Classic FordSmithfield, NC

-$2,000$78,7905d

Tomball Ford, Inc.Tomball, TX

-$2,000$75,25547d

Morris Smith Ford of LeavenworthLeavenworth, KS

-$2,000$78,79010d

Haldeman FordEast Windsor, NJ

-$2,000$77,42519d

Stevens FordMilford, CT

-$2,000$77,59522d