Deal Sheet: 2026 F-150 King Ranch

AutoFair Ford · Manchester, NH · VIN: 1FTFW6L87TFA91122

Negotiation Guide

Opening Offer

$72,434

Fair Price

$73,934

Walk Away Above

$74,957

• Recent buyers paid ~$2,046 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$68,382

Est. Invoice$70,661

Holdback (est.)$2,279

MSRP (Sticker)$75,980

Asking Price$73,980

Markup-$2,000

Est. Dealer Margin on This Car$5,598

Percentile50% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold1072

Avg Markup-$2,046

Median Markup-$2,000

Best Deal-$8,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory102 vehicles

Avg Markup (All Models)-$1,951

Avg Markup (F-150)-$2,881

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$1,642

Price History

Aug 6, 2026$73,480 → $74,480(+$1,000)

Aug 19, 2026$74,480 → $73,980(-$500)

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