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Deal Sheet: 2026 F-150 King Ranch
Zoellner Ford of Beatrice · Beatrice, NE · VIN: 1FTFW6L84TFA33193
Negotiation Guide
Opening Offer
$69,612
Fair Price
$71,112
Walk Away Above
$72,476
- • Recent buyers paid ~$2,046 below MSRP
- • Sitting 75 days (avg 39) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$66,456
Est. Invoice$68,671
Holdback (est.)$2,215
MSRP (Sticker)$73,840
Asking Price$71,840
Markup-$2,000
Est. Dealer Margin on This Car$5,384
Percentile50% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold1072
Avg Markup-$2,046
Median Markup-$2,000
Best Deal-$8,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell39 days
Dealer Profile
Inventory30 vehicles
Avg Markup (All Models)-$2,383
Avg Markup (F-150)-$2,667
% Below MSRP100%
Avg Days to Sell36 days
Avg Sold Markup-$2,141
Price History
Jul 9, 2026$72,840 → $71,340(-$1,500)
Aug 6, 2026$71,340 → $71,840(+$500)
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