Negotiation Guide
Opening Offer
$72,919
Fair Price
$74,419
Walk Away Above
$75,552
- • Recent buyers paid ~$2,266 below MSRP
Price Breakdown
Est. Dealer Cost$69,017
Est. Invoice$71,317
Holdback (est.)$2,301
MSRP (Sticker)$76,685
Asking Price$74,685
Markup-$2,000
Est. Dealer Margin on This Car$5,669
Percentile46% of inventory is priced lower
Days on Lot35 days
What Others Paid (Last 30 Days)
Cars Sold1398
Avg Markup-$2,266
Median Markup-$2,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory286 vehicles
Avg Markup (All Models)-$2,177
Avg Markup (F-150)-$3,494
% Below MSRP100%
Avg Days to Sell41 days
Avg Sold Markup-$2,184
Price History
Aug 6, 2026$74,185 → $74,685(+$500)
Cheaper F-150 Tremor Inventory
McRee Ford, Inc.Dickinson, TX
-$2,500$66,5255d
McRee Ford, Inc.Dickinson, TX
-$2,500$70,1255d
Town & Country FordPort Arthur, TX
-$2,500$79,2455d
Kirk Brothers Ford, LLCGreenwood, MS
-$2,500$71,2355d
EAG Ford Mt PleasantMount Pleasant, TX
-$2,500$65,6657d
McRee Ford, Inc.Dickinson, TX
-$2,500$66,1307d
Mac Haik's Southway FordSan Antonio, TX
-$2,500$78,7957d
Cavender FordColumbus, TX
-$2,500$78,4207d
Lutesville Motor CompanyMarble Hill, MO
-$2,500$67,74049d
James River FordOzark, MO
-$2,500$76,07542d