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Deal Sheet: 2026 F-150 XLT
Robert Horne Ford, LLC · Apache Junction, AZ · VIN: 1FTEW3KP7TKE06950
Negotiation Guide
Opening Offer
$44,783
Fair Price
$46,283
Walk Away Above
$48,577
- • Recent buyers paid ~$4,264 below MSRP
- • Sitting 78 days (avg 41) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$45,783
Est. Invoice$47,309
Holdback (est.)$1,526
MSRP (Sticker)$50,870
Asking Price$46,370
Markup-$4,500
Est. Dealer Margin on This Car$587
Percentile35% of inventory is priced lower
Days on Lot78 days
What Others Paid (Last 30 Days)
Cars Sold10219
Avg Markup-$4,264
Median Markup-$4,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell41 days
Dealer Profile
Inventory213 vehicles
Avg Markup (All Models)-$2,326
Avg Markup (F-150)-$3,200
% Below MSRP100%
Avg Days to Sell41 days
Avg Sold Markup-$1,976
Price History
Jul 9, 2026$49,870 → $45,870(-$4,000)
Aug 6, 2026$45,870 → $46,870(+$1,000)
Aug 19, 2026$46,870 → $46,370(-$500)
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