This Is Already a Great Deal
Opening Offer
$54,356
Asking Price
$55,340
Max Price
$55,340
- • Recent buyers paid ~$2,009 below MSRP
- • Sitting 47 days (avg 27) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,048 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,856
Est. Invoice$55,651
Holdback (est.)$1,795
MSRP (Sticker)$59,840
Asking Price$55,340
Markup-$4,500
Est. Dealer Margin on This Car$1,484
Percentile31% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold2159
Avg Markup-$2,009
Median Markup-$1,500
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell27 days
Dealer Profile
Inventory679 vehicles
Avg Markup (All Models)-$529
Avg Markup (Explorer)-$4,500
% Below MSRP63%
Avg Days to Sell29 days
Avg Sold Markup-$287
Price History
Jun 20, 2026$58,840 → $58,340(-$500)
Jul 9, 2026$58,340 → $55,340(-$3,000)
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