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Deal Sheet: 2026 Explorer Active

Lakeland Ford · Lakeland, FL · VIN: 1FMUK7DH4TGB94463

This Is Already a Great Deal

Opening Offer
$39,358
Asking Price
$38,675
Max Price
$38,675
  • Recent buyers paid ~$3,664 below MSRP
  • Sitting 61 days (avg 37) — extra leverage
  • Price already dropped 2 time(s) — dealer is motivated
  • Asking price is already $683 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$38,858
Est. Invoice$40,153
Holdback (est.)$1,295
MSRP (Sticker)$43,175
Asking Price$38,675
Markup-$4,500
Est. Dealer Margin on This Car$-183
Percentile5% of inventory is priced lower
Days on Lot61 days

What Others Paid (Last 30 Days)

Cars Sold5341
Avg Markup-$3,664
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell37 days

Dealer Profile

Inventory318 vehicles
Avg Markup (All Models)-$2,211
Avg Markup (Explorer)-$3,260
% Below MSRP100%
Avg Days to Sell33 days
Avg Sold Markup-$2,013

Price History

Jun 13, 2026$42,175$41,675(-$500)
Jul 9, 2026$41,675$38,675(-$3,000)