Deal Sheet: 2025 Expedition Platinum

Billingsley Ford of Lawton · Lawton, OK · VIN: 1FMJU1M83SEA66333

Negotiation Guide

Opening Offer

$73,649

Fair Price

$75,149

Walk Away Above

$77,977

• No recent sold data — targeting invoice price
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$72,725

Est. Invoice$75,149

Holdback (est.)$2,424

MSRP (Sticker)$80,805

Asking Price$78,805

Markup-$2,000

Est. Dealer Margin on This Car$6,081

Percentile1% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold1232

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory122 vehicles

Avg Markup (All Models)-$2,582

Avg Markup (Expedition)-$346

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$778

Price History

Jul 9, 2026$80,805 → $78,805(-$2,000)

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