Deal Sheet: 2025 Expedition Platinum

Story Ford · Story City, IA · VIN: 1FMJU1MGXSEA63193

Negotiation Guide

Opening Offer

$78,671

Fair Price

$80,171

Walk Away Above

$83,188

• No recent sold data — targeting invoice price
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$77,585

Est. Invoice$80,171

Holdback (est.)$2,586

MSRP (Sticker)$86,205

Asking Price$84,205

Markup-$2,000

Est. Dealer Margin on This Car$6,621

Percentile1% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold1232

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory41 vehicles

Avg Markup (All Models)-$2,610

Avg Markup (Expedition)-$700

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$900

Price History

Jul 9, 2026$86,205 → $84,205(-$2,000)

Cheaper Expedition Platinum Inventory

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-$2,000$82,73026d

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-$2,000$79,25026d

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-$2,000$84,22533d

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-$2,000$83,23026d

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-$2,000$82,48526d

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-$2,000$80,49021d