Deal Sheet: 2027 Expedition Platinum

Gray-Daniels Ford · Brandon, MS · VIN: 1FMJU1L82VEA11894

Negotiation Guide

Opening Offer

$78,607

Fair Price

$80,107

Walk Away Above

$80,181

• Recent buyers paid ~$148 below MSRP

Price Breakdown

Est. Dealer Cost$72,230

Est. Invoice$74,637

Holdback (est.)$2,408

MSRP (Sticker)$80,255

Asking Price$80,255

Markup$0

Est. Dealer Margin on This Car$8,026

Percentile100% of inventory is priced lower

Days on Lot38 days

What Others Paid (Last 30 Days)

Cars Sold1261

Avg Markup-$148

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory462 vehicles

Avg Markup (All Models)-$900

Avg Markup (Expedition)-$117

% Below MSRP78%

Avg Days to Sell36 days

Avg Sold Markup-$1,227

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