Deal Sheet: 2026 Expedition Active

Rich Ford Sales, Inc. · Albuquerque, NM · VIN: 1FMJU1J81TEA46233

Negotiation Guide

Opening Offer

$62,661

Fair Price

$64,161

Walk Away Above

$66,575

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$62,091

Est. Invoice$64,161

Holdback (est.)$2,070

MSRP (Sticker)$68,990

Asking Price$68,990

Markup$0

Est. Dealer Margin on This Car$6,899

Percentile100% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold897

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory211 vehicles

Avg Markup (All Models)-$1,998

Avg Markup (Expedition)-$68

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$867

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