Deal Sheet: 2025 Expedition Active

Sykora Family Ford, Inc. · West, TX · VIN: 1FMJU1H89SEA72387

Negotiation Guide

Opening Offer

$64,065

Fair Price

$65,565

Walk Away Above

$68,033

• No recent sold data — targeting invoice price
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$63,450

Est. Invoice$65,565

Holdback (est.)$2,115

MSRP (Sticker)$70,500

Asking Price$68,500

Markup-$2,000

Est. Dealer Margin on This Car$5,050

Percentile2% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold897

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory28 vehicles

Avg Markup (All Models)-$2,286

Avg Markup (Expedition)-$1,000

% Below MSRP100%

Avg Days to Sell17 days

Avg Sold Markup-$688

Price History

Jul 9, 2026$70,500 → $68,500(-$2,000)

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