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Deal Sheet: 2026 Expedition Active MAX
Bowditch Ford Inc · Newport News, VA · VIN: 1FMJK1J89TEA43120
Negotiation Guide
Opening Offer
$75,211
Fair Price
$76,711
Walk Away Above
$77,076
- • Recent buyers paid ~$213 below MSRP
- • Sitting 75 days (avg 45) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$69,696
Est. Invoice$72,019
Holdback (est.)$2,323
MSRP (Sticker)$77,440
Asking Price$76,940
Markup-$500
Est. Dealer Margin on This Car$7,244
Percentile19% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold576
Avg Markup-$213
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory96 vehicles
Avg Markup (All Models)-$2,578
Avg Markup (Expedition)-$500
% Below MSRP100%
Avg Days to Sell40 days
Avg Sold Markup-$2,411
Price History
Aug 20, 2026$77,440 → $76,940(-$500)
Cheaper Expedition Active MAX Inventory
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