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Deal Sheet: 2026 Expedition Active MAX
Jeff Smith Ford · Byron, GA · VIN: 1FMJK1J89TEA37060
Negotiation Guide
Opening Offer
$70,310
Fair Price
$71,810
Walk Away Above
$72,150
- • Recent buyers paid ~$213 below MSRP
- • Sitting 74 days (avg 45) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$65,241
Est. Invoice$67,416
Holdback (est.)$2,175
MSRP (Sticker)$72,490
Asking Price$71,990
Markup-$500
Est. Dealer Margin on This Car$6,749
Percentile19% of inventory is priced lower
Days on Lot74 days
What Others Paid (Last 30 Days)
Cars Sold576
Avg Markup-$213
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory182 vehicles
Avg Markup (All Models)-$2,676
Avg Markup (Expedition)-$406
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$2,074
Price History
Aug 20, 2026$72,490 → $71,990(-$500)
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