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Deal Sheet: 2026 Expedition Active MAX
Beach Ford, Inc. · Virginia Beach, VA · VIN: 1FMJK1J86TEA43947
Negotiation Guide
Opening Offer
$76,949
Fair Price
$78,449
Walk Away Above
$78,820
- • Recent buyers paid ~$213 below MSRP
- • Sitting 75 days (avg 45) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$71,271
Est. Invoice$73,647
Holdback (est.)$2,376
MSRP (Sticker)$79,190
Asking Price$78,690
Markup-$500
Est. Dealer Margin on This Car$7,419
Percentile19% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold576
Avg Markup-$213
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory298 vehicles
Avg Markup (All Models)-$1,962
Avg Markup (Expedition)-$341
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$1,225
Price History
Aug 20, 2026$79,190 → $78,690(-$500)
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