Deal Sheet: 2026 Expedition Active MAX

Link Ford and RV-Rice Lake LLC · Rice Lake, WI · VIN: 1FMJK1J81TEA37070

Negotiation Guide

Opening Offer

$69,803

Fair Price

$71,303

Walk Away Above

$73,987

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$69,003

Est. Invoice$71,303

Holdback$2,300

MSRP (Sticker)$76,670

Asking Price$76,670

Markup$0

Dealer Margin on This Car$7,667

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold233

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory109 vehicles

Avg Markup (All Models)-$1,518

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$1,167

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