Deal Sheet: 2026 Expedition Active MAX

Rich Ford Sales, Inc. · Albuquerque, NM · VIN: 1FMJK1J80TEA43197

Negotiation Guide

Opening Offer

$71,914

Fair Price

$73,414

Walk Away Above

$76,177

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$71,046

Est. Invoice$73,414

Holdback$2,368

MSRP (Sticker)$78,940

Asking Price$78,940

Markup$0

Dealer Margin on This Car$7,894

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold233

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory231 vehicles

Avg Markup (All Models)-$970

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$1,643

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