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Deal Sheet: 2026 Expedition Active MAX
Beach Ford · Myrtle Beach, SC · VIN: 1FMJK1H85TEA20939
Negotiation Guide
Opening Offer
$71,272
Fair Price
$72,772
Walk Away Above
$73,066
- • Recent buyers paid ~$213 below MSRP
- • Sitting 68 days (avg 45) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$66,024
Est. Invoice$68,225
Holdback (est.)$2,201
MSRP (Sticker)$73,360
Asking Price$72,860
Markup-$500
Est. Dealer Margin on This Car$6,836
Percentile19% of inventory is priced lower
Days on Lot68 days
What Others Paid (Last 30 Days)
Cars Sold576
Avg Markup-$213
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory416 vehicles
Avg Markup (All Models)-$935
Avg Markup (Expedition)-$375
% Below MSRP84%
Avg Days to Sell36 days
Avg Sold Markup-$874
Price History
Aug 20, 2026$73,360 → $72,860(-$500)
Cheaper Expedition Active MAX Inventory
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