Deal Sheet: 2025 Expedition Active MAX

Group 1 Ford of Pensacola · Pensacola, FL · VIN: 1FMJK1H83SEA50231

Negotiation Guide

Opening Offer

$63,093

Fair Price

$64,593

Walk Away Above

$67,024

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$62,510

Est. Invoice$64,593

Holdback$2,084

MSRP (Sticker)$69,455

Asking Price$69,455

Markup$0

Dealer Margin on This Car$6,946

Percentile100% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold233

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory422 vehicles

Avg Markup (All Models)-$706

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$569

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