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Deal Sheet: 2026 Expedition Active MAX
Holler Ford · Maitland, FL · VIN: 1FMJK1H82TEA47970
Negotiation Guide
Opening Offer
$71,029
Fair Price
$72,529
Walk Away Above
$72,822
- • Recent buyers paid ~$213 below MSRP
- • Sitting 68 days (avg 45) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$65,804
Est. Invoice$67,997
Holdback (est.)$2,193
MSRP (Sticker)$73,115
Asking Price$72,615
Markup-$500
Est. Dealer Margin on This Car$6,812
Percentile19% of inventory is priced lower
Days on Lot68 days
What Others Paid (Last 30 Days)
Cars Sold576
Avg Markup-$213
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory222 vehicles
Avg Markup (All Models)-$2,044
Avg Markup (Expedition)-$182
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$1,714
Price History
Aug 20, 2026$73,115 → $72,615(-$500)
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