Deal Sheet: 2026 Gladiator WILLYS 4X4

Brady Chrysler Dodge Jeep Ram · Bessemer, AL · VIN: 1C6PJTAG9TL178489

This Is Already a Great Deal

Opening Offer

$47,539

Asking Price

$46,289

Max Price

$46,289

• Recent buyers paid ~$5,066 below MSRP
• Sitting 47 days (avg 30) — extra leverage
• Price already dropped 3 time(s) — dealer is motivated
• Asking price is already $1,250 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$47,039

Est. Invoice$48,606

Holdback (est.)$1,568

MSRP (Sticker)$52,265

Asking Price$46,289

Markup-$5,976

Est. Dealer Margin on This Car$-750

Percentile10% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold416

Avg Markup-$5,066

Median Markup-$5,253

Best Deal-$7,163

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory121 vehicles

Avg Markup (All Models)-$4,071

Avg Markup (Gladiator)-$2,610

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$4,367

Price History

Jul 1, 2026$51,510 → $54,260(+$2,750)

Jul 4, 2026$54,260 → $51,510(-$2,750)

Jul 8, 2026$51,510 → $49,034(-$2,476)

Aug 6, 2026$47,039 → $46,289(-$750)

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