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Deal Sheet: 2026 Gladiator WILLYS 4X4
Fowler Jeep of Boulder · Boulder, CO · VIN: 1C6PJTAG1TL154090
Negotiation Guide
Opening Offer
$52,728
Fair Price
$54,228
Walk Away Above
$56,269
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$52,479
Est. Invoice$54,228
Holdback$1,749
MSRP (Sticker)$58,310
Asking Price$54,560
Markup-$3,750
Dealer Margin on This Car$2,081
Percentile18% of inventory is priced lower
Days on Lot2 days
Dealer Profile
Inventory185 vehicles
Avg Markup (All Models)-$2,228
Avg Markup (Gladiator)-$4,319
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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