Deal Sheet: 2025 Gladiator WILLYS 4X4

Airpark Dodge Chrysler Jeep · Scottsdale, AZ · VIN: 1C6PJTAG2SL515602

Negotiation Guide

Opening Offer

$47,267

Fair Price

$48,767

Walk Away Above

$51,199

• Recent buyers paid ~$5,066 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$48,267

Est. Invoice$49,876

Holdback (est.)$1,609

MSRP (Sticker)$53,630

Asking Price$53,630

Markup$0

Est. Dealer Margin on This Car$5,363

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold416

Avg Markup-$5,066

Median Markup-$5,253

Best Deal-$7,163

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory480 vehicles

Avg Markup (All Models)-$3,718

Avg Markup (Gladiator)-$5,135

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$4,308

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